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An Exploration of How AI-Generated Visuals Shape Creative Practices of Illustrators in Sri Lankan Print Media
(NSBM Green University, 2026-10-15) G.A.C.K. Gurulumulla
This study explores how AI generated visuals are shaping the creative practices of illustrators working in Sri Lankan print media, with special focus on Colombo District based organizations. The rapid growth of artificial intelligence tools has created many changes in creative industries around the world. However, there is limited research about how these changes are experienced by illustrators in Sri Lanka, especially in print media environments. The central question guiding this research is: How do AI-generated visuals shape the creative practices of illustrators in Sri Lankan print media? The study aimed to understand how illus trators use AI tools in their daily work, how AI affects creativity and originality, and how creative workflows are changing. The study used a qualitative research approach. Data was collected through twelve semi structured interviews and one focus group discussion with professional illustrators and graphic designers working in print media organizations in Colombo District. Illustrators were selected using purposive sampling because they had direct experience with AI-generated visual tools. The collected data was analyzed using thematic analysis, guided by Sociotechnical Systems Theory. The findings showed that AI is mainly used as a support tool rather than a replacement for human creativity. Most Illustrator used AI during idea generation, concept development, and reference searching because it helps save time and improve efficiency. At the same time, Illustrator said that human skills, creative thinking, and final editing are still very important for professional quality work. Many Illustrators also explained that too much dependence on AI may reduce original thinking and deep creative exploration. Another important finding was that AI tools often struggle to accurately represent Sri Lankan cultural elements, traditions, and local visual identity. Because of this, designers still need to manually correct and improve many AI generated outputs. Illustrator also shared mixed views about authorship and ownership, but most felt that ownership remains with the designer when the original concept and direction come from the human creator. Overall, the study concludes that AI is changing the creative practices of illustrators in Sri Lankan print media in both positive and challenging ways. AI works best when it supports human creativity rather than replacing it. The study contributes to a better understanding of AI use in Sri Lanka’s creative industry and may be useful for designers, educators, organizations, and future researchers.
Explainability of AI Credit Decisions and BNPL Continuance: The Moderating Role of Financial Literacy
(NSBM Green University, 2026-10-15) Yasithanjanee, V.K.P.; Rashodya, J.M.D.; Venukanan, S.; Rajakarunanayake, S.
Artificial Intelligence (AI) is increasingly used in Buy Now, Pay Later (BNPL) services to support automated credit decisions. This study examines the association between perceived explainability of AI credit decisions and consumers’ continuance intention to use BNPL services and assesses the moderating role of financial literacy in Sri Lanka. A quantitative cross-sectional survey of 404 BNPL users was analysed using IBM SPSS Statistics and Hayes’ PROCESS Macro. Perceived explainability was positively and significantly associated with continuance intention. Financial literacy showed a positive direct association with continuance intention, but its interaction with perceived explainability was not statistically significant. Thus, financial literacy did not moderate the focal relationship. The findings extend explainable-AI research to post-adoption BNPL use and highlight the relevance of understandable AI-supported credit decisions.
Factors Influencing Sustainable Fashion Avoidance among Millennial Consumers in Sri Lanka: A Brand Avoidance Perspective
(NSBM Green University, 2026-10-15) Acharige, V.W.; Yatawara, T.; Caldera, I.A.; Herath, P.
Sustainable fashion is presented as a response to the environmental and social costs of conventional apparel, yet consumers may still avoid it. This study examines associations between four proposed factors and sustainable fashion avoidance intention in a crosssectional online survey of Sri Lankan millennials. The survey contained 303 responses; 302 recorded explicit consent and were included. Four item scores for functional avoidance, symbolic avoidance, moral avoidance and perceived knowledge deficit were entered in an ordinary least squares regression. The model was statistically significant, F(4, 297) = 6.661, p < 0.001, but explained 8.2% of the variation in avoidance intention. Only symbolic score had a significant adjusted association, and it was inverse (β = −0.272, p < 0.001). Functional (β = −0.067, p = 0.365), moral (β = 0.043, p = 0.453) and knowledge deficit (β = 0.068, p = 0.283) scores were not significant in the joint model. Functional scale reliability was below 0.70 (α = 0.660). The inverse symbolic finding, provisional measures and concentrated convenience sample limit interpretation. The study identifies a relationship requiring further investigation, rather than causal drivers of purchases.
Mobile Dependency in Higher Education: A Bibliometric Mapping of Nomophobia and Related Constructs Among University Students
(NSBM Green University, 2026-10-15) Banduge, R.H.; Kumarasinghe, K.H.A.N.; Sewwandi, D.M.P.
Mobile dependency is used as an umbrella term for constructs: nomophobia, smartphone addiction, mobile phone addiction, and problematic smartphone use. These constructs share a behavioral core of anxious, compulsive device engagement and are operationalized with overlapping instruments; the rationale for reviewing them jointly is set out in the Introduction. Research has grown over the past decade, yet it has developed in isolation from educational innovation, learning-technology scholarship, digital pedagogy, and educational design. This gap is notable because mobile devices are central to teaching, assessment, and student engagement in higher education. Understanding dependency patterns should inform curriculum and learning-platform design, individual-level intervention and institutional planning. This study presents a bibliometric review of 815 Scopus-indexed journal articles on mobile dependency among university students, published between 2019 and 2025 and screened under the PRISMA 2020 protocol. Performance analysis and science mapping, including keyword co-occurrence, thematic mapping, and conceptual structure analysis, traced publication trends, influential contributors, and the intellectual structure of the field. Annual output nearly quadrupled from 43 articles in 2019 to 165 in 2025. This growth coincided with the shift toward remote/hybrid education during COVID-19, although bibliometric evidence cannot establish causality. Thematic mapping shows that the field remains anchored in an individual-deficit tradition, with limited integration of learning design, educational technology, or digital pedagogy, a gap not addressed by prior bibliometric reviews. The review proposes a research agenda repositioning mobile dependency as an educational innovation challenge, with implications for curriculum design, learning management system governance, and institutional strategy for student digital wellbeing.
Agglomeration Strategy towards Rural Resilience: Perspectives of Homestay Tourism Operators in Sri Lanka as a Developing Tourism Economy
(NSBM Green University, 2026-10-15) Priyangika, S.; Deyshappriya, R.; Munasingha P.
Rural homestay operators are vital to Sri Lanka's tourism-driven socioeconomic development. However, remain disproportionately vulnerable to economic and environmental shocks due to limited resources, inadequate training, and weak institutional support. This qualitative study examines how agglomeration strategies (AS) can strengthen rural resilience (RR) addressing the limitations and opportunities of homestay operators in the Kandy District. Data was collected from 15 homestay tour operators registered in SLTDA using semi-structured interviews using purposive sampling method and analyzed through content analysis. Findings reveal that collaboration is constrained by relational, resource-based, and regulatory barriers, including communication difficulties, competition arising from inconsistent service standards, lack of a common vision, and complicated licensing procedures. However, significant opportunities emerge through mutual assistance, knowledge sharing, joint packages, and shared marketing and transportation, which enhance networking, reputation, and skill development. The study concludes that cooperative governance frameworks, capacity-building, and integration of homestay networks into regional tourism strategies are essential for transitioning operators from vulnerability to systemic resilience, offering practical implications for policymakers supporting and empower the Sri Lanka's rural tourism MSME sector.