The Systematic Review Method: Adaptation of Innovative Products by Technicians in the Automotive after Marketer Business

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NSBM Green University

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In the Sri Lankan context, owning a vehicle has its limitation, especially for the individual owners mainly due to the high-cost involvement and limited access to funds for a certain segment of the population. With the rapid development of highways and roads, the need to move from one point to another has become a necessity owing to the residence, work or visit to a place of interest. The country relies entirely on the importation of required vehicles. The current system of the importation and aftersales mostly depends on individual importers rather than the dealership network of the brand of vehicles; due to this model practised on vehicle imports technicians and workshops involved in the aftersales maintenance of vehicles are of paramount importance to customers who rely on the maintenance of their vehicles. In order to have the vehicles maintained as per the manufactures specifications. Technicians and workshops have to update their capability to meet the maintenance and repair standards as per the manufacturer. Adaptation to innovation by the technicians required to meet the maintenance process and attract entrepreneurs, to set up workshops. The workshops should be able to handle the new models of vehicles and introduce the modern compatible maintenance process and equipment to meet the standards as well as to improve the knowledge and innovative approach by the technicians to meet the expectations of the customers.

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Sundaresh, G.(2022) The Systematic Review Method: Adaptation of Innovative Products by Technicians in the Automotive after Marketer Business, International Conference On Business Innovation (ICOBI), NSBM Green University, Sri Lanka. P.96-99

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